Elevation 10 – Brand Consulting, Naming and Identity Design

  • Brand Synthesis
  • Naming
  • Identity Design


Most start-ups we work with are in the tech space – in this case BAT had the opportunity to work with a start-up winery. The challenge: help three business executives with no winery experience between them, hatch a luxury brand in Sacramento Delta, that could sell wine at $20-40 per bottle.

The engagement incorporated Brand Synthesis input sessions, extensive site visits, a little bit of drinking, and lots of strategic creative thinking.

The result was a beautiful brand framework to form the foundations for the birth of this brand.

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